Our Services
Consumer Surveys
Over the years we have conducted thousands of consumer polls on a broad range of topics including banking, cable services, restaurants and any other product or service imaginable. You can rely on our trained interviewers to leave the respondents from your customer list with a positive impression because we treat each respondent with the utmost courtesy and respect. We also have extensive experience dialing from RDD samples and we are well-versed in the practices that increase cooperation.
Political Polls
Polling is one of the most widely used and dependable tools for learning about voter attitudes. We've been conducting this kind of research since our company's beginning and our experience in this arena speaks for itself. Our staff is fully trained on how to maintain a neutral attitude while interviewing, and because we understand the fast-paced environment in which our clients work, we can provide a very quick turnaround on top-lines and data.
Business to Business Surveys
Conducting telephone interviews among businesses can present a challenge because it's difficult for respondents to find the time to take a survey during the workday. G.M.R.S.' dialing software makes attempts at different times of day and has the capability to make scheduled callbacks to increase the likelihood of reaching a respondent at a time that is convenient for them. We also have dedicated inbound phone lines that can be used if you wish to provide callback number on faxed or emailed survey invitations. G.M.R.S. has conducted hundreds of B2B surveys over the years and we will work with you to get the response you need.
Web Surveys
G.M.R.S. is capable of building, fielding and processing online surveys using our own custom designed survey engine. We have built the ability to use all of the tools and features that you would want on a C.A.T.I. Study; rotate series of questions, rotate response lists, skip questions, split sample, quota control, include or exclude responses based on a previous question, etcetera. Additionally, we can display the multitude of audio and visual content that the internet allows, including the ability to; display images, play audio files, play video files, do a presentation, have a respondent download documents or programs, or do just about anything you have ever seen or can dream of. We can also use our online survey system in conjunction with our C.A.T.I. system, allowing you to combine the data from those two audiences for even more in-depth analysis.
Medical Professional Surveys and Recruitment
Surveys among doctors and medical professionals have traditionally been costly and time consuming to conduct, but we offer extremely competitive pricing for these services. By altering our approach and sending faxed invitations with an inbound number the professionals may call at their convenience, we can reduce the cost of conducting your medical survey and decrease the time it takes to reach your quota.
Focus Group Recruitment
We can recruit panel members for your focus group by phone, conduct reminder calls and mail maps and materials to your recruits.
Voter Contact Programs
G.M.R.S. can assist you with a strategic plan for getting your message out to the voters. We can combine several of our services such as Patch calls and Digital record/playback calls to interact with your audience in a variety of ways.
Inbound Calls
G.M.R.S. has 16 lines dedicated to inbound calls, with the ability to upscale on a per project basis. Our staff is available to accept calls from 9:00 AM and 10:30 PM EST.
Patch/Conference Calls
G.M.R.S. can dial from your targeted list or generate a random sample to contact constituents for the purpose of conducting a patch, or a live transfer telephone call to a targeted elected official or bureaucrat. These individuals are recruited to endorse or oppose specific issues and to motivate or try to persuade the elected official to change his or her mind, or vote a certain way.
Digital Record/Playback Calls
G.M.R.S. can play a recorded message for a respondent during a telephone interview. The technology has a variety of applications, such as testing the effectiveness of a radio advertisement.
We can also record interviews for quality assurance purposes, or if the study is to be used for a legal proceeding.
Integrated Voice Response/Broadcast Calls
This effective and economical method of getting a message to the public can be used to remind recipients to get out to vote, educate on the positive or negative aspects of a bill or inform on a candidate's platform. We have the capabilities to conduct over 500,000 of these calls daily and we can play your pre-recorded message, allow you to record a message on our system, or record a message for you.
Data Processing, Coding and Tables
We are a full service tab house and can deliver cross-tabs once your survey is out of the field. We can also code your open-end responses and provide a variety of other data processing services.
