Our Staff
Anthony Diana − President
Anthony Diana is a marketing and business development manager with over 20 years of experience in various areas, including market research, property management, food services/restaurant, entertainment promotions, and film/professional photography. His qualifications even extend to natural disasters and public insurance adjusting.
Over the years, Anthony has continuously developed professionally by completing numerous courses in management-oriented applications of computer systems, marketing, business, quantitative and qualitative research, recruiting methods, and ethnic research implications in these ever changing times.
Throughout his career, Anthony has developed an expertise in marketing planning, business development, plans/programming, budgeting/funding and personnel management.
Anthony's responsibilities include the areas of marketing strategy development, business development plans, funding/budgeting approaches, and organizational structures. His work concentrates on emerging approaches to optimum data collection and dissemination.
Manor Folsom − Chief Operating Officer
Manor has worked as a professional researcher since 1988. Over that time he has directed or overseen over 10,000 projects ranging on the political side from local city council races to successful candidacies for the U.S. Presidency, as well as a wide variety of consumer and corporate related products and services.
In his free time he pursues his interests in politics, literature and history.
Brian Cerve − Chief Technology Officer
Brian Cerve has worked at GMRS since 1992, beginning in Marathon, FL as an interviewer. He then worked through the ranks as a supervisor, project manager, and finally IT manager. The combination of all these positions has provided for a sound foundation for the data collection process, a plethora of knowledge on project fielding and management, an understanding of the detailed needs of our clients, extensive technological experience, and outstanding creative design abilities.
During his employment, he has learned many business applications from DOS' Edlin to Microsoft Office, PC repair, operating systems, network administration, and telephony hardware and software. G.M.R.S.' training flexibility and options have enabled him to gain immeasurable knowledge.
His training and education include CfMC's Mentor and Survent, TM, an AA degree, and an AS degree in networking. He also has certifications from Cisco, Microsoft, and Comptia and is currently persuing a Computer Sciences Bachelors degree. His hobbies include electronics, missionary work, his wife, and his new son, Elijah Brian.
Gilberto Creque − Senior Vice President
Gilbert has been working at GMRS since 1997 and has advanced through various positions during his time here, from interviewer to his current position as Senior Vice President. Having knowledge of the inner workings of the business, he's able to better understand the tasks that are involved in the set-up of projects ranging from the normal to the custom tailored.
Technology is also a very big aspect of his job and his life. He is constantly trying to stay on the forefront of new developments so that he can apply this knowledge to the needs of his client's and the company.
Mr. Creque is a South Texas native and has lived everywhere from Hawaii to Guantanamo Bay, Cuba being a military brat. He spends his free time cooing over his newborn son Francisco with his wife Nichole and his dog Bruno.
Matthew Adams − Senior Project Manager
Mr. Adams has over 19 years experience in virtually every aspect of quantitative market research data collection, 15 of those years with GMRS; from hands on field supervision and office management, to project management, computer programming and data processing. Matthew has a proven record of excellence in a wide variety of market research projects varying from political polling to surveys for business and consumer products and services.
Client satisfaction is always the number one priority. He is always available for in person consultations by appointment to coordinate any of his clients' project needs.
An Akron, Ohio native, Matthew has been enjoying Southern living since relocating to Atlanta from Los Angeles in 1990. Matthew currently lives with his family and pets in West Georgia.
Chris Stella − Senior Project Manager
Originally brought on as a supervisor during the last millennia, Chris has made it his duty to learn every single job one can do at GMRS. He as been a supervisor, executive assistant, IT, sample administrator, programmer, and is currently holding down the role of Senior Project Manager. His all encompassing knowledge of his field puts him in the unique position of being able to offer advice on any and all of the services GMRS provides. His steadfast dedication to his work and his clients has led him to receive accolades from groups as diverse as the Teamster's Union to the National Jewish Federation.
During the very few hours a day he is not working, Chris likes to spend his spare time reading the works of Hunter Thompson to Stephen Hawking and mastering the terrestrial version of "The Game of DOS", at which he is quite adept.
Gena Creque − Project Manager
Raised in a Marine Corps family, Gena is well-versed in acclimating to different situations, which has fed her insatiable appetite for knowledge in the varying spheres of GMRS. Beginning in 1998 as an interviewer, Gena has progressed from Quality Assurance, to Floor Supervisor, Trainer, Human Resource Director, and to her current position in Project Management.
With her penchant for ensuring a job well done, the first time, she is affectionately referred to as "the Enforcer". Her unflappable sense of humor and good cheer are evident to all those she comes into contact with.
If she is not in the office, you can usually find her at her second home: the beach.
Joshua Maynard − Project Manager
Josh Maynard joined GMRS in the far-off yesteryear of 1995. He has, since then, taken part in nearly every manner of task imaginable in regards to working here − from Janitor all the way to Manager of Payroll.
He spends all of his money on comic books and video games.
Larry Skovran − Project Manager
Larry Skovran has worked in the Market Research industry for over 15 years. He worked at Eastern Research Services for the first 11 years; 2 years as an interviewer, 2 years as a Production Supervisor, and 11 years as a Client Support Manager. He then moved on to work for The Nielsen Company for a year and a half as a Programmer before joining GMRS.
Larry has been programming and supporting Call Centers since 2001. He is proficient in CFMC and SPSS Quancept software applications. He is also skillful with supporting Noble and SPSS dialers.
During his employment with Eastern Research Services as Client Support Manager, Larry managed seven employees to provide 24/7 support to their Call Centers and he increased company's revenue by managing their Call Centers' sample and all outbound calling activity.
Larry lives in Cape Coral, FL with his wife, daughter and two step-children. He also has a son that lives in New Jersey. Larry looks forward to spending time with his wife and children on the weekends and whenever he can.
Eric Stephenson − Project Manager
Eric's first experience with G.M.R.S. was as an interviewer in the summer of 1997. Returning from college, he took the position of supervisor in 2002. Eric now enjoys applying his technical knowledge and experience with the different levels of the company into being a well-rounded Project Manager.
When Eric is not working, he enjoys spending time golfing, playing the guitar, watching as many movies as possible, and most of all: attending concerts.
Patricia Cerve − Bookkeeper
Patricia Cerve is the bookkeeper for GMRS. She has been with the company since 2003 and handles accounts receivable and accounts payable.
Patricia lives in Melbourne with her two kids and fiancé.
Adriana Tavares − Senior Programmer
Adriana "Ali" Tavares has a Bachelor of Science in Business Administration with a Marketing major from the Pontificia Universidad Javeriana in Cali, Cololombia. She graduated in 1992 and has been with Global Marketing Research in Atlanta since 1993. She was initially employed as a telephone researcher, later receiving hands-on training in computer programming involving surveys.
Her background includes experience in Marketing Research, Advertising, Public Relations, Statistics, Computer Utilization, Customer Service, Staff Coordination and extensive Problem Solving. She is fully experienced in programming tables/tabulations for research/polling projects. She has extensive training in CfMC programming for CATI interviewing and running tabulations in Mentor. She is fully bilingual; speaks, reads and writes in Spanish.
Arlene Cruz − Human Resource Director
Ms. Cruz has over 15 years experience in public relations and human resources. 13 years of management and customer relations has given her the expertise needed to provide GMRS with quality service. Arlene's 2 years of growth in GMRS has proven her commitment to excellence. Employee satisfaction is an important concern. Arlene is always available to help resolve employee issues.
Arlene relocated to Florida from New York in 1980. Ms. Cruz currently lives with her family and pet in Palm Bay.
Deidreann Badchkam − Coder
Deidreann has worked at GMRS since 2002 having worked in the role of interviewer, trainer, special projects coordinator as well as her present position of coder. She brings a dedicated commitment to excellence for each project she codes.
She spends her spare time following her interests in sewing, fashion, and writing.
